How to Develop a Standout Profile for Bookings Africa 

 

With over 15,000 service providers on the platform, the competition is considerably high. 

The first significant step to being noticed in your niche on the Bookings Africa platform is to develop a profile that stands out. A professional profile will not only grab the attention of potential clients but will make your profile distinguished.                                                                              

In this article, we will highlight the top six tips every freelancer on the Bookings Africa online marketplace needs to know to create a stand-out profile.

Keep reading.

1. Introduce yourself briefly

The first thing to keep your profile unique is to create a clear and direct bio.  It is true that you have a lot to say but more than just writing different irrelevant things, pick the important ones and keep it short. If you are a makeup artist, there is no point talking about your photography skills if that is not the skill you are selling. Remember to add a call to action at the end of your bio to encourage the client to book you.

2. Share your experience 

As a service provider, you have many features to enjoy on the Booking Africa platform. Those features will accommodate all the experiences the clients will find valuable. If you have been practicing this craft for long, you can state the number of years in the business. Also, listing the prominent people you have worked with will be a major boost to your portfolio. Another experience worth sharing is the publications you did in the past that went viral or the total number of engagement it got. If you don’t have all these, you can talk about your vocational education background and how that has propelled your career. 

3. Use a professional tailored profile picture.

Uploading a professional headshot to your profile has a significant impact on how your client views you. Your profile picture is like the first interview you get with the client. Though, it is not required that you take a full picture but having a random picture placed in the profile picture section is not a good idea. If, as hairstylist, you don't have a professional picture displaying the craft, going to the studio now is the best call to action. Also, a chef needs to have a picture of either a well-made food alone or you carrying the food. The professional picture tailored to your talent will show the client that you know your craft and they can trust you.

4. Upload the best sample in the portfolio section

Sometimes, it can be tempting to want to show off, especially when you want to create a stand-out profile. But, first, calm down!  If you are yet to explore the Bookings Africa features, the perfect time to do so is now. You can add images, videos, audio and documents to your portfolio section. But, as you upload, look for the best of the many that will make you standout. So, if you are a voice-over artist, the primary asset that your portfolio requires is not a document but the best of the audio and videos if they are available. Also, for a model or an actor, you will concentrate on videos and images of you acting. Ultimately, fill your portfolio with rich quality information the client will need not everything you have done over the years. 

5. Analyze your profile one last time

Once you have followed all the tips listed above, it is time to review your profile again. This time around, make sure you are client-driven. This means that from the bio to the call to action, let your client know that you want to help them. Yes, you are showing your skills in the process, but you are also building trust in all that you put on your profile. Also, remember to set up your availability and prices by completing your profile. Finally, make sure you check for errors. Proofread your bio section and all other sections that need review.

So, you see, creating a profile that will stand out is as simple as A-B-C, and you can get yours done today. Take note that the update doesn't stop here. Once you get booked after making these adjustments, update your profile with the recent job and keep standing out on the Bookings Africa platform.