How to Get Featured on Bookings Africa

 

Are you a service provider? Ready to get promoted for free on social media? Then, this is for you! As a service provider Looking for ways to stand out from the crowd, what better way to do it than to get your profile promoted by Bookings Africa. Let’s jump right in.

WHAT YOU WILL ENJOY

Every service provider has an equal opportunity to be featured in our weekly newsletters which we send to our 20,000 strong subscribers. You can also be included in our “meet our service provider series” on our blog, which is massive publicity for your brand. Finally, you can get featured on our social media pages, depending on your request. 

HOW TO GET FEATURED

  1. Get your profile approved.

It is not enough to have an account on the Bookings Africa platform; you also need to push for your profile to be approved. Before doing that, make sure you have completed all the necessary sections in your profile before it goes live. Once you are ready for the world to see what you provide, please chat with our customer care team to get your profile approved. 

  1. Send us an email or DM. 

The fastest way to get featured is to email us at [email protected]. Or you could send a direct message to our Instagram or Twitter account, stating what you need. You also need to include your profile details, plus your experience and pictures of what you want us to promote. This is a straightforward process, but it also involves you putting in extra work to showcase a profile that will help you get booked and get paid. 

  1. Use Bookings Africa designated hashtags 

If you are already following any of our social media pages, now is the time to start using our hashtags. These hashtags will make you stand out from the other followers and eventually secure access to our featured list. Some of our popular service provider hashtags include: #BookingAfrica, #BookingsAfricaTalent, #AfricaWorks, #BookingsAfricaServiceProvider. So, post frequently, add these hashtags, and we won’t only notice you, but you will get premium access to being featured. 

There you have it- the top three ways to get your profile promoted through our featured plan on Bookings Africa. What are you waiting for? Start working towards being the next featured service provider on Africa’s largest online gig marketplace. 

How to Sign Up for Multiple Professions on Bookings Africa.

You are allowed to have a maximum of three professions on the Bookings Africa platform. 

Before we get to the how let’s tell you why you need to have multiple professions on your profile. 

At Bookings Africa, we believe that Africans are super talented and deserve an equal playing ground in the world and so we created one of the largest gig markets for Africans, by Africans. Most people have multiple talents and as such, our platform is optimized to accommodate this diversity because we believe in unlocking your earning potential. More professions, more money; it’s a no-brainer. 

Just so you know, a profession is different from a service. Service providers signed up on Bookings Africa are professionals who offer various services. A profession is a broad category or a specialization while a service is any activity rendered to benefit another person. For instance, an accountant is a profession while book-keeping is a service. You can set up three different professions on your profile but you can offer as many services as you want. 

We encourage all service providers to add more professions to their profiles as this increases their earning potential. Users can search up to 30 different professions on Bookings Africa.

Sign Up for Multiple Professions in 3 Simple Steps.

If you are a new service provider, follow all three steps but if you are an already existing service provider, you can jump to step three.

  1. Sign up on Bookings Africa: Bookings Africa is only available to registered users. You’ll need to sign up as a service provider with accurate details. 

2. Complete your profile: Provide all the necessary information as required. Ensure that you complete setting up your profile and with valid information.

3. Go to Your Account: On your account dashboard, click on My Services. Click on New service and then fill out the required information for another profession. 

Your account is now set up with more than one profession. Don’t forget to upload your portfolio and set comparative prices.

How to Develop a Standout Profile for Bookings Africa 

 

With over 15,000 service providers on the platform, the competition is considerably high. 

The first significant step to being noticed in your niche on the Bookings Africa platform is to develop a profile that stands out. A professional profile will not only grab the attention of potential clients but will make your profile distinguished.                                                                              

In this article, we will highlight the top six tips every freelancer on the Bookings Africa online marketplace needs to know to create a stand-out profile.

Keep reading.

  1. Introduce yourself briefly

The first thing to keep your profile unique is to create a clear and direct bio.  It is true that you have a lot to say but more than just writing different irrelevant things, pick the important ones and keep it short. If you are a makeup artist, there is no point talking about your photography skills if that is not the skill you are selling. Remember to add a call to action at the end of your bio to encourage the client to book you.

  1. Share your experience 

As a service provider, you have many features to enjoy on the Booking Africa platform. Those features will accommodate all the experiences the clients will find valuable. If you have been practicing this craft for long, you can state the number of years in the business. Also, listing the prominent people you have worked with will be a major boost to your portfolio. Another experience worth sharing is the publications you did in the past that went viral or the total number of engagement it got. If you don’t have all these, you can talk about your vocational education background and how that has propelled your career. 

  1. Use a professional tailored profile picture.

Uploading a professional headshot to your profile has a significant impact on how your client views you. Your profile picture is like the first interview you get with the client. Though, it is not required that you take a full picture but having a random picture placed in the profile picture section is not a good idea. If, as hairstylist, you don’t have a professional picture displaying the craft, going to the studio now is the best call to action. Also, a chef needs to have a picture of either a well-made food alone or you carrying the food. The professional picture tailored to your talent will show the client that you know your craft and they can trust you.

  1. Upload the best sample in the portfolio section

Sometimes, it can be tempting to want to show off, especially when you want to create a stand-out profile. But, first, calm down!  If you are yet to explore the Bookings Africa features, the perfect time to do so is now. You can add images, videos, audio and documents to your portfolio section. But, as you upload, look for the best of the many that will make you standout. So, if you are a voice-over artist, the primary asset that your portfolio requires is not a document but the best of the audio and videos if they are available. Also, for a model or an actor, you will concentrate on videos and images of you acting. Ultimately, fill your portfolio with rich quality information the client will need not everything you have done over the years. 

  1. Analyze your profile one last time

Once you have followed all the tips listed above, it is time to review your profile again. This time around, make sure you are client-driven. This means that from the bio to the call to action, let your client know that you want to help them. Yes, you are showing your skills in the process, but you are also building trust in all that you put on your profile. Also, remember to set up your availability and prices by completing your profile. Finally, make sure you check for errors. Proofread your bio section and all other sections that need review.

So, you see, creating a profile that will stand out is as simple as A-B-C, and you can get yours done today. Take note that the update doesn’t stop here. Once you get booked after making these adjustments, update your profile with the recent job and keep standing out on the Bookings Africa platform.

Make Money as a Bookings Africa Digital Influencer

Unlike celebrities, influencers/influencing is one of the fastest-growing professions in the 21st century. If your goal is to become an influencer in 2022, you need to be armed with the resources to launch you to success.

In your quest for financial freedom, be sure to explore all options available and influencing is one of the ways to financial freedom. 

Influencer as the word implies refers to an individual who can convince a set of people to like a service, product, or person without sounding like a salesman. Influencer marketing is the newbie digital marketing method that is making a lot of waves in such a short while. 

Once an influencer has a large and loyal following, can sway people’s decision-making process, and is known as an industry leader, brands and businesses are willing to pay their rates to grow their businesses. 

Now, you might ask, “How much do influencers make?”. Influencer marketing industry grew from $1.7 billion in 2016 to $9.7 billion in 2020. In 2021, it soared to $13.8 billion and has reached $16.4 billion in 2022. This is an indication of steady growth and it will only keep growing as the world keeps growing digitally and advancing in technology. In fact, our Bookings Africa top influencer spoke about this here.

Ways to Become a Digital Influencer

Here a few ways to kickstart your journey as a social media influencer:

1. Pick a niche: In Influencer marketing, niching is a big deal. You can decide to influence in two or more related industries but brands interested in working with you must know you for a particular niche. 

For instance, you can decide to become a beauty and fashion influencer (this is one of the top influencer jobs). Your branding or social media posts can revolve around hair tutorials, make-up hacks, and fashion tips. Alongside beauty influencing, you can also add a few lifestyle posts. These two industries: beauty & fashion and lifestyle, are closely related and do not have so much disparity. 

Niching is important because it helps your visibility. It assures your potential partners and collaborators that you know your stuff and it establishes your position as an industry leader. If you are just starting as an influencer, take some time to learn about industries, then find one that matches your skills and gifts. If you already started without having this knowledge, it’s okay to start over or rebrand from where you are.

 

2. Start Branding: You’ve picked your niche. The next thing is to start building your brand. This will involve you creating clean, crisp content regularly and posting it on your feed. In this digital age, videos reach a wider audience so you might want to infuse lots of high-quality videos on your page. 

At the stage of branding, you should decide what your brand tone and voice would be. Be intentional about being authentic and real because if you start a brand in a certain way, then you have to maintain it. 

Tip: No one likes fake people so be yourself every time. 

 

3. Build a community: Since influencer marketing is big on loyalty and numbers, you should be focused on building a community. Your community is your tribe. You build one by responding to DMs and comments as respectfully and as often as you can. 

People like to be acknowledged. So if your content is relatable and speaks to your audience’s gain and pain points, they’ll appreciate you. Influencers are known for adding value to the lives of their communities so ensure that your posts are interactive and engaging.

Talking about engagements, most brands will only work with influencers who have a high engagement. So ensure that you can notice the active contributors in your community. A fair engagement rate for an influencer is between 6-7%. Any percentage above 10 is considered to be viral. Use influencer engagement tools to calculate your rates frequently.

 

4. Networking: The world is a global village and you never know who views your content. As much as you can, support the craft of other influencers, collaborate, and partner with other influencers. 

Attend events relevant to your niche and network. Talk about what you do as often as possible and just enjoy being you.

 

5. Sign up: If you are looking to take your influencer work seriously, then you have to sign up on the Bookings Africa Platform as an influencer

Ensure that you set up your profile properly and set comparative prices. This will help your visibility and help you make more money.

Becoming a Bookings Africa influencer is a great way to grow in your career but you need to have something going for you. You can become a Digital Influencer on Bookings Africa by registering on the website or filling out this form.

Testimonial From a Service Provider

Being a freelancer comes with so many benefits; one of them is having different clients from various parts of the world. Yes, you can decide to get as many gigs as you can handle when freelancing than regular jobs. However, gaining access to those clients is the challenge most gig workers face. Being a service provider on the Bookings Africa platform helps beat this challenge. 

Watch as Joseph Assah talks about his experience being a service provider on the Bookings Africa platform. 



To sign up as a service provider, visit www.BookingsAfrica.com or chat with one of our customer service team.

Web vs App: Benefits of The Different Features

On a regular basis, which do you frequently use: Web or Mobile App? 

There are so many reasons why people will have different answers to the question above. Depending on the device type and sometimes functionality, one will always be better than the other. 

At the end of this blog post, you’ll learn

  1. The difference between the web vs mobile app
  2. Features of the Web
  3. Features of the Mobile App
  4. Which is better for you?

Difference between Web Vs Mobile App

The invention of technology has served the human race a great deal. Information that was inaccessible  has now become available at your fingertips (literally), with the innovation of websites. 

Bookings Africa has a website as well as a mobile app and this is great because you have options to choose from.

The major differences between the Bookings Africa app and the website include the following:

1..  On the web, updates can take place without the user realising it. It is an automated process that takes place online. On the other hand, mobile apps users are required to download and authorize each update. 

2. The app does give you more flexibility and the speed to accept bookings quickly on the go. 

3. You can also track your growth as a service provider via the app.

4. On the website, you can read the blog, get first-hand information about Bookings Africa, and have answers to a wide range of FAQs. The mobile app doesn’t have this feature but you can definitely set up your profile or book a service provider.

Features of The Web and Mobile App

The Bookings Africa website is home to over 15,000 service providers. On the website, a service provider can set up their profile, or collect payments. Also, a user can Search, Compare or Book any service provider of their choice. The website has certain features that the Bookings Africa mobile app doesn’t have.

Again, depending on what function you want to perform and your preference, you can either choose to use the app or the website.

Through the app users can search for a variety of talent or service providers, compare their prices, book online, pay securely and provide ratings and reviews for services across Nigeria, Kenya, and South Africa; all from the comfort of your mobile device. The app also has this cool feature where you get to call the service provider you have booked via video. 

On Bookingsafrica.com, you can host a masterclass. This is a service that is best organized via the website and on a computer. We recommend you host your masterclass sessions on the website because you will have more control than when you use a mobile app. 

Buying and selling tickets can both be done using either the web or the mobile app. 

Which is best for you?

Bookings Africa has one of the best freelance apps in the world. It can be downloaded on the app store or on the play store app for free. You are assured of a seamless and excellent experience when you get on either the app or the web.

If you need to make more enquiry, you can chat with our customer service team directly, click here

How to set Competitive Prices as a Service Provider

Congratulations! You’ve finally decided to sign up as a service provider on Bookings Africa. The next question on your mind is, “How do I get clients on Bookings Africa?”.

First, you must understand that an attractive profile is one of the determining factors that will set you apart. Therefore, it is imperative that you set up an outstanding profile and then go ahead to set your availability and prices.

Let’s talk about pricing a little. African local markets are known for one thing: haggling. Everyone who shops in any local market always haggles. Typically, the buyer has in mind a product he wants to buy and then goes on to find a seller that suits his budget, preference, and perception. 

At Bookings Africa, we allow our users have that same marketplace feel: Search, Compare, Book. So how do you become the choice service provider amongst many others?

Guide User’s Perception 

You never get a second chance to make a first impression. In setting up your profile, how you describe your service is key. Most users want to spend as less time as possible on the platform when choosing a service provider. Help them make that process faster by guiding their perception of you.

To win a client over, think like one. Ask yourself these questions:

  • Am I impressed by my profile?
  • Does my profile make a good first impression?
  • Will I book me?

If a haggard-looking salesman and a finely-dressed salesman approached you to sell you a book: HOW TO BE RICH, who would you rather buy from?

Perception is how something or someone is understood or regarded. It is true that you might know your onions and that you know your work well but if your packaging looks mediocre, no one will patronize your service. 

Always put your best foot forward. Fill up the video and picture segments in your profile with mouth-watering proofs of your work that leave your potential clients thirsty for your services. 

Conduct A Market Research

No one starts off building a house without considering the size of his pocket. That’s the same way no service provider should kick off their freelance career without first conducting market research. You should have an idea of what users look out for when considering booking services in your category. 

What amount is too high? Which is just right? 

Conducting market research saves you the stress of guessing or adjusting your prices now and then. 

Hers’s a quick way to conduct market research:

  1. Ask your friends, family, and acquaintances how much they would be willing to pay for the service you are offering.
  2. Create a questionnaire that will reach a wide range of audiences, asking them their pricing preferences for the services you offer. 
  3. Use the internet to your advantage and do deep research.
  4. Find out how much your competitors charge.

It is important to remember that your value matters in the decision process. Do not undercharge just to please a market you have no interest in serving and do not overcharge when you know you’ll underdeliver.

This takes us back to perception. How you want to be perceived determines your pricing strategy. When you think of Toyota, you think of affordability and durability. When you think of Ferrari, you think luxury. Depending on how you want to be perceived, conduct research in that line.  

If you want to be an affordable brand, research the unique selling points of an affordable service provider on Bookings Africa. If you only offer premium services, ensure that your target audience also book freelancers

The more informed you are, the more informed decisions you make and ultimately the more competitive your pricing. 

Pricing Strategy

Setting competitive prices is a strategic move businesses use. Freelancers can also adopt these strategies to their advantage.

  1. Sell your services in a bundle: Let’s assume Dave signed up as a Videographer on the Bookings Africa Platform. Dave can add as many services as he offers under the profession: Videographer. That means he can decide to sell his services in bundles.

His services can include:

  • Video Shoot only (N35,000/Physical)
  • Editing Only (N30,000/Physical)
  • Video Shoot and Editing only (N50,000/Physical)
  • Video Script Writing only (20,000/Virtual)
  • Scripting, Shooting, and Editing (70,000/Physical)

In actuality, Dave offers three major services under the Videographer profession but he has also created two extra bundle services. When potential clients know that they can save money booking a bundled service, they will most likely book. 

Coca-Cola uses a similar strategy. Customers always go for an offer that saves them money. 

This pricing strategy is highly effective and can also work for newbie freelancers on the Bookings Africa platform.

  1. Another pricing strategy is to gradually increase your pricing as your clientele increases. The strategy here is to start at a lower price than you would usually charge and then grow your client base on that fixed price.  After a while, you can gradually increase your rates. 

This goal is to ensure that all your booked clients rate your services and leave a review on your page. This enforces your credibility and professionalism as a freelancer. 

Setting your availability

Once your profile and pricing are sorted, the next thing will be to choose your available working hours. You want to choose days that work for you. 

Simple techniques for determining your availability include:

  • If you work a 9-5 alongside your freelance hustle, you might set your available hours for weekends. 
  • Leave a day open for all Bookings Africa gigs. For instance, depending on the type of services a hairstylist with a physical store offers, he/she shouldn’t fix any client’s books on Wednesdays. Wednesdays should be reserved for potential gigs from Bookings Africa. 
  • Work only when you can excellently deliver on the job. 

In summary, pricing and availability are two variables that must be set with precaution and honesty. Freelancers can grow their careers in no time. When the price and time are right, you are sure to get bookings. 

How to Upload Your Portfolio on Bookings Africa

 

Are you a service provider on the Bookings Africa platform, and you ask what steps to take to upload your portfolio? The good news is- you are not alone on this boat, as many other service providers are asking similar questions. But beyond that, the unspoken question is “how to make your portfolio stand out among the many freelancers in your niche”. In this article, we have highlighted the step-by-step process of what you need to do to upload your portfolio and a bonus point on how to make it unique. Ready to learn? Let’s dive in!

Step one: Open an account.

If you already have a service provider account on the Bookings Africa platform, you can skip step one to the next step. But, if you don’t, this is the best time to join the on-demand gig marketplace to position yourself properly as a freelancer in Africa. The account opening process is seamless. You can check out the basic things you need to open an account here before proceeding to step two.

Step two: Login to your account

Once you have successfully created a Bookings Africa service provider account, log in to the platform through your computer, IOS or Android device. This shouldn’t take more than five seconds for you to be in your new account.

Step three: Open the menu button.

To access where to upload your portfolio, you need to click on the menu button that shows different options. Among the options, you will see a ‘portfolio’ where everything you want your potential client to see can be uploaded.

Step four: Upload your portfolio.

On the upload option, you found in step three, click on it and see ‘add portfolio’. Once you click on it, it will take you to the media section of your phone or computer, and you can select as much as you want. When that is completed, your portfolio will automatically update and be visible to everyone that opens it.

Bonus step – Filtering

Having read all these steps, it is great to be eager to start uploading; but it is essential you filter the content. If you are a voice-over artist and want your portfolio to stand out, you should be more concerned about the audio quality of your recording. During the filtering stage, you should be able to spot the best recordings you have and disregard the less appealing ones. This is important, especially if you want your potential client to stay glued to your portfolio and eventually book you.

Ultimately, knowing how to upload your portfolio will only be beneficial when the right content is in the eyes of the clients. Therefore, follow these four above-listed steps but don’t forget to incorporate the bonus point to stand out in your field.

Four Ways You Can Achieve Your Goals Using Bookings Africa

Bookings Africa is one of Africa’s largest gig markets with over 15,000 registered service providers. Freelancers from many walks of life call it home. You can hire makeup artists, chefs, photographers, actors, event planners, accountants, and other professionals through the platform.

Since the appearance of the COVID-19 pandemic, many people have been compelled to adjust to new techniques of hiring and outsourcing. The innovation of technology has also helped facilitate this quick transition. 

Irrespective of whether you own a business or work as an employee, we all have goals. These goals stem from childhood dreams and our ever-evolving ambitions. Outsourcing or hiring a freelancer is one of the many ways you can achieve your goals faster.

Reasons Why Businesses Outsource to Freelancers

Businesses and organizations discovered that their employees don’t need to be seated behind a desk, dressed in business attire, and work a standard 9-5 schedule. With the stay-at-home policies that came with C0VID-19, most employees were under obligation to work remotely to meet and exceed deadlines.

As a result, businesses turned to expert freelancers to get their new goals achieved.

Apart from running their firms, business owners have other goals and priorities, and hiring full-time employees can be time-consuming and difficult at times. Having full-on staff will usually necessitate the presence of freelancers on-site, to supervise and, on occasion, take on additional tasks that should normally be handled by their employees. Business owners will have less time to devote to other areas of their lives as a result of this.

Some business owners and even employees require time to learn a skill or engage in recreational activities with friends and family. Others want to enroll in a professional training program, or simply travel. The central objective is that people want to free up time. More and more people are looking for ways to do less but earn more.

Rather than allowing their workload to suffocate them and prevent them from pursuing these goals, they hire freelancers to relieve the pressure and provide them with the time they require.

Four Ways to Achieve Your Goals

By hiring a freelancer, you can develop a flexible schedule and make more income or profit either at your job or business.

The following are four compelling reasons to hire a freelancer.

1. Cost-cutting: Employees who work full-time require a lot of upkeep. Business owners must also pay salaries in addition to paying costs for electricity, water, and office space. 

Not only that, but business owners are also responsible for expenses such as training, end-of-year incentives, and health insurance. Freelancers on the other hand help to reduce these costs. They do not require a space in the office. They also aren’t included in company and employee benefits. 

When you engage freelancers, the terms are laid out in advance. There is no expectation of long-term work, so if your numbers decline, you can abruptly stop sourcing tasks to freelancers.

You won’t have to worry about computer log-ins, health-care issues, or potential legal issues. Hiring a freelancer is simple, and you may change the contract before making a final decision to ensure that your business is set up for success at every stage of the process.

When it comes to employing freelancers, pricing is also a significant plus. The majority of freelancers charge industry-standard rates for their services.

This means that outsourcing tasks to a freelancer will boost your profits and free up funds for other uses in your small business budget. 

Individuals who also want to cut costs can Search, Compare and Book on the Bookings Africa platform to see the best fit for their budget.

2. Scheduling flexibility: Freelancers are known for their availability on-demand. Many freelancers in their various skills provide services 24 hours a day, 7 days a week. These experts are used to working in a variety of environments and have a track record of meeting deadlines. Because most freelancers don’t get paid by the hour, they’re also eager to complete projects. You can expect your work to be completed on time even if you engage a freelancer on a retainer or package agreement because the freelancer isn’t paid until the job is delivered to you.

It’s a win-win situation for both you and the freelancer you hire. 

They also want to establish a positive working connection with business owners like you so that they may anticipate more work in the future. This suggests they aren’t scared to go above and beyond to fulfill a tight deadline while still delivering high-quality results.

Once you’ve established a great working relationship with a highly competent freelancer, they’ll be able to provide you with the flexibility you need so that you and your full-time workers can focus on other time-sensitive projects.

3. Specialized expertise: You might not realize it, but the majority of freelancers are just as talented and capable as full-time employees. Some freelancers are specialists in their profession because they work to develop their skills regularly.

This is because, to get new freelance jobs, freelancers must keep up with industry trends, and businesses can easily tap into the expertise of these talented freelancers. 

As a business owner, if you need help with a project, such as a web design, copywriting, or creating templates for an e-mail campaign, you know that there are times when no one is available to pick up the slack. So, it all falls on you.

Finding a freelancer who has spent years honing that skill, offers more insights into how to make that project a success and also takes the pressure off you. 

A freelancer’s experience determines how much value they can add to your business. Without investing in internal resources or adding a permanent job to their payroll, the company can profit from the freelancer’s experience.

Freelancers are flexible with their time and so can meet targets, they are resilient and often have good time management.

4. New perspectives: Freelancers are hired primarily for their creative abilities. They can see beyond the situation and generate new ideas that can benefit businesses. They appear to be always relaxed working from home because they are not in a work environment that could put pressure on their performance. As a result, they can brainstorm and find business loopholes.

Taking breaks and setting their work hours are two things that help freelancers create a clean environment in which to generate fresh ideas.

These are just a handful of the reasons why freelancers rather than full-time staff should be hired.

More than 15,000 freelance service providers are available on the Bookings Africa platform. Bookings Africa can help you find whatever type of freelancer for your business and personal needs.

How to Attract More Clients for Your Business and Make More Money

There’s no debate that the freelance industry is highly profitable and almost everyone is asking, “How do I make more money online?”

There are several ways to make money online these days but for the purpose of this article, we will focus on freelancing as a source of income. It’s exciting to see the projections in the Gig industry and there are several ways you can partake in this growth. Before we proceed, you must understand what qualities clients look out for when choosing a freelancer to work with. 

How to earn from home

1. Become a Freelancer: One of the best ways to earn extra income right now is by freelancing. Becoming a freelancer is relatively easy. If you are still wondering why you should become one, you should read this.

Bookings Africa is one of Africa’s finest gig markets; created by Africans for the betterment of Africa. After you sign up, follow the steps below to begin your journey of earning from home.

2. Set up a professional booking page: In the online space, there are lots of distinguishing factors and presentation is one of them. Potential clients will sieve through your appearance i.e. your profile before they take a look at your offer (price).

Always put your best foot forward when setting up an online profile and by best foot, we mean to get all the professional help you can. You might want to hire a professional photographer to help out with your display picture. You need a clean and crisp image with all your facial features displayed clearly. 

In addition to a great headshot, you also need a great bio. Your bio should immediately tell us what you are about. A great bio should contain your name, your role as a service provider, and your biggest aspirations. 

Fun fact: You can also include a quirky fact about you that will help your target clients easily relate to your personality.

3. Create an inviting offer: Your offer is the unique selling point that distinguishes you from freelancers offering the same services as you. 

To set up an offer, you’ll need to ask the following questions:

i. What can I do effortlessly? Can I sell it as a service?

ii. Who will I sell this service to?

iii. At what price will I sell this service? What are my competitors offering?

Based on your expertise and brand, your offer will differ from other service providers. Ensure that you do not charge lower than your worth just because you want to get clients but set competitive prices that make your offer attractive to your target clients. 

In setting an offer, it is also important to package your services in a bundle. A make-up artist should not only offer make-up as the only service. You can include complementary or other services such as gele-tying. This way, you can charge higher and your clients will be happy to pay because you are saving them the cost of hiring more than one service provider. Likewise, a French Tutor can offer tutoring services and sell French materials that will aid learning. Whatever the offer you create, ensure that your clients will be happy to book your services. How you do that is up to you and your creativity. A great offer helps you to make money from home.

4. Excellent customer service: Clients love to be treated like royalty even if they aren’t.  As a service provider, it is your responsibility to assure your clients of first-class treatment regardless of the nature of your offer. 

From inception, always remember to speak politely, be honest about what you can do, and be your authentic self. You might not always like all the things your clients do or demand but you can learn to manage client expectations by being clear about what you offer and then taking your clients through an onboarding session. 

Always endeavor to keep your clients at ease and satisfied. Excellent customer service always brings about referrals and great reviews/ratings. 

At the end of every service, ask for a review.

5. Import clients: Before setting up your gig account, you might have had a few customers. If you do, inform them that they can only book you through your Bookings Africa page. This way, you add credibility to your sales page and you have access to analytics of how your freelance business is doing. 

Furthermore, importing these clients will give your freelancing a professional touch. To make the import stress free, you can offer to set up their customer profile on the Bookings Africa platform and also offer discounts to clients who book you through bookingsafrica.com. 

The use of referral codes will further boost your sales online. This is one sure way to make money online.

6. Broadcast: Do not sit on your hands waiting for clients to search you out. Be proactive. Post your business on your social pages, and tell your friends and family about what you do too. At events, network by informing people about how your freelance services can ease stress in their life. 

No matter what you do, never be silent about your work.

The Gig industry is gradually becoming saturated but that’s not a reason not to join this winning team. It has however become your responsibility to position your services in an attractive way potential clients cannot resist.

Working from home is very profitable. Play your cards right and you’ll earn more while doing less.